Find and Convert Customers #SMW14

Learn powerful search and social marketing strategies. Spend a packed half-day interacting with your colleagues, top digital marketing professionals, and members of the region’s premiere, university-based search marketing program.

November 7, 2014 at the EMU Student Center


Key Take Aways

  • How to assess the current and potential revenue drivers for your online presence
  • How to listen to your online stakeholders and turn them into champions for your brand, products, and services.
  • How to approach mobile. Smartphone penetration is over 50% in the US.


Sheila Sasser

Sheila Sasser

Eastern Michigan University

…See the detailed speaker list

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